M1Links Link Building Services Approach

Your Internet Marketing Strategy no doubt has multiple elements, with link building being one of its core constituents. Let's face it: one of the most important reason, if not the most important reason for building links is to rank favorably in the search engines. With potential clients and customers increasingly turning to the search engines to help them satisfy specific needs, providers would be remiss if they do not leverage this channel to develop their revenue base.

Our approach to link building is guided by four principles: Link Velocity, Link Quality, Link Diversity and Link Layering. When you subscribe to M1Links, your link building will follow a regimen designed to give your target sites sustained link production originating from established, wide-ranging properties and link flow funneled from those properties.

Link Velocity

Link velocity is simply the rate of link generation that the search engine discovers for your target site. Oddly, one of the most overlooked aspect of link velocity is the concept of discovery. A link pointing to your target site is worth virtually nothing unless the search engine is aware of it and has not disregarded its value. There are many reasons that cause search engines to disregard a page containing outgoing links, but a discussion of that will have to be deferred to another article. Our primary concern here is the principle of link velocity.

In M1Links parlance, link velocity really refers to sustained link velocity. For while we are concerned with the rate at which your links are discovered by the search engines, it is equally important that such a rate not be abruptly achieved or terminated. In other words, we believe that links should be progressively built, and if it is necessary to terminate link building, a sudden drop off should be avoided if at all possible.

Link Quality

We believe that not all links are created equal, and that belief underpins our principle of link quality. We ascribe quality to a site based on how the search engines recognizes it. A good proxy for how a certain search engine views a site is the page rank of the domain index page. The higher the page rank, the more that particular search engine trusts the domain. Thus, it goes without saying that one should build links originating from trusted domains. When a domain is not highly regarded, then by extension, its internal pages is not going to be viewed favorably. Building links from these types of pages may result in the pages being disregarded, along with the links in them, or worse, may result in the page not being indexed, in which case the links become absolutely useless.

Link Diversity

We also believe that links should be originated from as diverse a pool as possible. This principle of Link Diversity guides our sourcing process at M1Links. As a subscriber, you can expect your links to originate from a healthy mix of the following types of sites: blogs, article directories, social media sites, RSS directories and bookmarking sites.

Link Layering

Finally, we believe in a healthy measure of Link Layering. There are many schools of thought on the principle of link layering. Some advocate the flattening of the layers, in favor of clustered linking, where every link is pointing to your target site. Some even argue that a closed loop linking structure is best. At M1Links, we believe in developing a progression of links, consolidated at topical sites. These sites, having funneled the link flows from numerous other sources, will then link to the target site.

When you sign up for a subscription with M1Links, you can be confident that we will employ a well thought out regimen in our link building process for your target sites. You will benefit from a process that is guided by our four link building principles: link velocity, link quality, link diversity and link layering. Rather than simply receive a cluster of links to your target site, with M1Links you can expect to receive sustained link building, with said links originating from recognized, wide-ranging properties and structured to funnel link flows to your target site.

Start Saving Time Today